One of Bali’s leading Villa Management companies is looking for a Digital Marketing Campaign & Ad Manager to join their team immediately.
The ideal candidate is a data-driven and creative professional with proven expertise in planning, executing, and optimising digital advertising campaigns across multiple platforms. They should possess deep knowledge of tools like Google Ads, Facebook Ads Manager, and analytics platforms, ensuring high-performance campaigns that align with business goals. The candidate must excel in budget management, audience segmentation, and A/B testing to maximise ROI while staying updated on the latest trends and algorithm changes in the digital marketing landscape.
Requirements :

• Open for local candidates.
• Bachelor's Degree in Marketing, Business, or a related field. Equivalent practical experience will be considered.
• Minimum three years of hands-on experience managing and optimising Google Ads and Meta Ads campaigns.
• Advanced knowledge of Google Ads (Search, Display, Shopping, You Tube) and Meta Ads (Facebook, Instagram), preferably in real estate.
• Proficiency in Google Analytics, Facebook Insights, Meta Business Suite, and ad tracking tools.
• Strong skills in keyword research, audience targeting, A/B testing, and conversion optimisation.
• Ability to analyse campaign data, create reports, and make data-driven recommendations for continuous improvement.
• Experience in crafting and executing full-funnel digital marketing strategies tailored to brand goals.
• Understanding of ad creatives, compelling copywriting, and audience engagement techniques.
• Excellent communication and collaboration skills.
• Creative mindset with a keen eye for detail.
• Excellent English skills (written and verbal) to collaborate with internal teams and present strategies clearly.
• Up-to-date with the latest digital marketing trends, platform updates, and algorithm changes.
• Google Ads and Meta Blueprint certifications are highly desirable.
• Familiarity with e-commerce, remarketing campaigns, and programmatic advertising.

Responsibilities :

• Create and execute comprehensive ad campaigns for Google and Meta, ensuring alignment with the company's overall marketing objectives.
• Monitor campaign metrics, adjusting bids, budgets, and targeting to maximise ROI and meet KPIs effectively.
• Conduct in-depth keyword and audience analysis to identify growth opportunities and improve targeting accuracy.
• Work closely with the creative team to produce impactful ad copy and visuals tailored to target audiences.
• Manage advertising budgets efficiently to optimise spending and achieve maximum returns.
• Implement A/B tests for creatives, landing pages, and targeting strategies to drive continuous campaign improvements.
• Prepare detailed performance reports, including insights and actionable recommendations, for stakeholders and creative teams.
• Stay updated on digital advertising trends, best practices, and emerging technologies to keep campaigns competitive and innovative.
• Contact potential leads via phone or digital communication channels to introduce the company and establish rapport.
• Assess engagement levels and classify leads as hot, warm, or cold based on their intent, readiness to purchase, and responsiveness.
• Identify and remove unqualified leads, including spam or those not aligned with the company’s target audience.
• Summarise key lead details, such as their requirements and readiness to buy, and brief the sales team for personalised follow-up efforts.

Benefits:

• Competitive salary
• Flexible working hours and remote work options.
• Opportunities for professional development and growth.
• A collaborative and innovative team environment.
• BPJS insurance, (THR) and other allowances

Job Type: Full-time