International Organization for Migration

Social Media Associate

November 28, 2024

Position Title : Social Media Associate
Duty Station : Geneva, Switzerland

Classification : Professional Staff, Grade P2
Type of Appointment : Fixed term, one year with possibility of extension
Estimated Start Date : As soon as possible

Closing Date : 12 December 2024
Established in 1951, IOM is a Related Organization of the United Nations, and as the leading
UN agency in the field of migration, works closely with governmental, intergovernmental and
non-governmental partners. IOM is dedicated to promoting humane and orderly migration for the
benefit of all. It does so by providing services and advice to governments and migrants.

IOM is committed to a diverse and inclusive work environment. Read more about diversity and
inclusion at IOM at www.iom.int/diversity.

Applications are welcome from first- and second-tier candidates, particularly qualified female
candidates as well as applications from the non-represented member countries of IOM. For all
IOM vacancies, applications from qualified and eligible first-tier candidates are considered
before those of qualified and eligible second-tier candidates in the selection process.

For the purpose of this vacancy, the following are considered first-tier candidates:
1. Internal candidates
2. Candidates from the following non-represented member states:
Antigua and Barbuda; Barbados; Comoros; Congo (the); Cook Islands;
Guinea-Bissau; Holy See; Iceland; Kiribati; Lao People's Democratic
Republic (the); Madagascar; Marshall Islands; Micronesia (Federated
States of); Namibia; Nauru; Palau; Saint Kitts and Nevis; Saint Lucia;
Samoa; Sao Tome and Principe; Solomon Islands; Suriname; The Bahamas;
Tonga; Tuvalu; Vanuatu

Second tier candidates include:
All external candidates, except candidates from non-represented member states.
Context:
IOM’s Department of Media and Communications (DMC) is comprised of experienced
communications professionals based in Geneva and Manila.

The team provides advice and support on media and public information issues to IOM
Headquarters, Regional, Country and Global Offices worldwide. It is responsible for direct media
relations with UN-accredited Geneva press corps and others, administers IOM’s global social
media accounts and website and manages content submitted from around the world to be
published on those global platforms, oversees institutional branding and initiates and manages
global information campaigns.

DMC produces a wide range of print and audio-visual materials for a variety of audiences to
enhance understanding about IOM’s work and its position as the leading UN agency in the field
of migration, and to advocate on behalf of the rights of migrants worldwide.


Under the overall supervision of the Deputy Director, DMC and direct supervision of the Social
Media Officer, the Social Media Associate will be responsible and accountable for providing
support and assistance in development and implementation of the IOM’s social media activities
and strategy, as well as advancing IOM’s social media outputs on Instagram and Tik Tok.

Core Functions / Responsibilities:
1. Contribute to the development and implementation of the IOM’s social media strategy and
provide technical support on matters related to digital trends and campaigns.

2. Assist in managing IOM’s social media activities in alignment with the Organization’s strategic
communications priorities and branding guidelines including, but not limited to, the development
of online content and campaigns delivered across various platforms.

3. In coordination with the Social Media Officer, facilitate the management of IOM’s Instagram
and Tik Tok social media accounts and use analytics tools to measure performance and guide
strategic social media decisions.

4. Monitor emerging trends on Instagram and Tik Tok, such as challenges, hashtags, and viral
content, and incorporate them into the social media strategy to boost engagement.

5. Create and curate engaging content for IOM’s Instagram and Tik Tok social media channels,
including text, images, videos, and graphics.

6. Actively engage with followers on Instagram and Tik Tok by responding to comments, direct
messages, and mentions, and fostering a positive and interactive community on both platforms.

7. Develop and execute innovative social media campaigns on Instagram and Tik Tok.
8. Identify, build relationships with, and collaborate with micro-influencers and creators to
co-create authentic content that resonates with target audiences on Instagram and Tik Tok.

9. Collaborate with DMC and On-Line Communications Unit to develop online content,
campaigns, awareness-raising efforts to promote safe, orderly, and regular migration, and the
rights of migrants.

10. Perform such other duties as may be assigned.
Required Qualifications and Experience:
Education
  • Master’s degree in Digital Communications, Marketing, Journalism, or a related field from an
accredited academic institution with two years of relevant professional experience; or,
  • University degree in the above fields with four years of relevant professional experience
Experience
  • Experience in marketing with emphasis on digital/social media;
  • Experience in managing Instagram and Tik Tok accounts;
  • Proven experience in developing social media campaigns and content for Instagram and
Tik Tok;
  • Proven experience in building and sustaining strong relationships with micro influencers and
online content creators;
  • Proven experience in developing and being part of Instagram reels and Tik Tok videos;


  • Working knowledge and experience leveraging social media in support of larger integrated
social media campaigns within the United Nations or NGO sector; and,
  • Practical experience of digital content production tools such design and video editing software.
Skills
  • Very good understanding of social media trends on Instagram and Tik Tok and how they can
be implemented in the United Nations sector;
  • Strong understanding of migration issues;
  • Good research, writing, communication and analytical skills;
  • Proficient in digital and social media across paid platforms, specifically in Facebook, Twitter,
Tik Tok, Instagram, Linked In, Snapchat, Viber, and other emerging platforms;
  • Good communication skills in English (oral and written);
  • Good understanding of communication campaigns and tools, including engaging audiences via
social media and other digital channels;
  • Very good level of computer literacy;
  • Strong organizational skills;
  • Ability to work effectively and harmoniously in a diverse environment;
  • Proven ability to produce accurate, high-quality work and meet deadlines; and,
  • Ability to multi-task, prioritize and work independently.
Languages
IOM’s official languages are English, French, and Spanish. All staff members are required to be
fluent in one of the three languages.

For this position, fluency in English is required (oral and written). Working knowledge of another
official UN language (Arabic, Chinese, French, Russian, and Spanish) is an advantage.

Proficiency of language(s) required will be specifically evaluated during the selection process,
which may include written and/or oral assessments.

Notes
1 Accredited Universities are the ones listed in the UNESCO World Higher Education Database
(https://whed.net/home.php).

Required Competencies:
Values - all IOM staff members must abide by and demonstrate these five values:
  • Inclusion and respect for diversity: Respects and promotes individual and cultural
differences. Encourages diversity and inclusion.
  • Integrity and transparency: Maintains high ethical standards and acts in a manner
consistent with organizational principles/rules and standards of conduct.
  • Professionalism: Demonstrates ability to work in a composed, competent and committed
manner and exercises careful judgment in meeting day-to-day challenges.
  • Courage: Demonstrates willingness to take a stand on issues of importance.
  • Empathy: Shows compassion for others, makes people feel safe, respected and fairly
treated. Core Competencies – behavioural indicators level 2
  • Teamwork: Develops and promotes effective collaboration within and across units to achieve
shared goals and optimize results.
  • Delivering results: Produces and delivers quality results in a service-oriented and timely
manner. Is action oriented and committed to achieving agreed outcomes.
  • Managing and sharing knowledge: Continuously seeks to learn, share knowledge and


innovate.
  • Accountability: Takes ownership for achieving the Organization’s priorities and assumes
responsibility for own actions and delegated work.
  • Communication: Encourages and contributes to clear and open communication. Explains
complex matters in an informative, inspiring and motivational way.
IOM’s competency framework can be found at this link.
https://www.iom.int/sites/default/files/about-iom/iom_revised_competency_framework_external.p
df

Competencies will be assessed during a competency-based interview.
Other:
Internationally recruited professional staff are required to be mobile.
Any offer made to the candidate in relation to this vacancy notice is subject to funding
confirmation.

This selection process may be used to staff similar positions in various duty stations.
Recommended candidates endorsed by the Appointments and Postings Board will remain
eligible to be appointed in a similar position for a period of 24 months.

The list of NMS countries above includes all IOM Member States which are non-represented in
the Professional Category of staff members.

Appointment will be subject to certification that the candidate is medically fit for appointment,
accreditation, any residency or visa requirements, and background verification and security
clearances. Subject to certain exemptions, vaccination against COVID-19 will in principle be
required for individuals hired on or after 15 November 2021. This will be verified as part of the
medical clearance process.

Vacancies close at 23:59 local time Geneva, Switzerland on the respective closing date. No
late applications will be accepted.

How to apply:
Interested candidates are invited to submit their applications via PRISM, IOM e-Recruitment
system, by 12 December 2024 at the latest, referring to this advertisement.

IOM only accepts duly completed applications submitted through the IOM e-Recruitment
system. The online tool also allows candidates to track the status of their application.

Only shortlisted candidates will be contacted.
For further information please refer to: www.iom.int/recruitment
Posting period:
From 29.11.2024 to 12.12.2024
No Fees:
IOM does not charge a fee at any stage of its recruitment process (application, interview,
processing, training or other fee). IOM does not request any information related to bank


accounts.
Requisition: VN 2024 691 Social Media Associate (P2) Geneva, Switzerland (59287709) Released
Posting: Posting NC59287710 (59287710) Released


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