BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry
To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!



The key objectives of this role are to leverage analytical skills to transform data from various sources into actionable insights aligned with company goals, and to apply financial expertise in managing the field force incentive scheme.


What is the direct impact on the team or organization?

• Drive growth in SOM (Sales on Market) and OTS (On-Time Stock) performance.
• Develop and implement strategies for New Product Introductions (NPIs).
• Develop programmes to ensure strategic SKUs distribution levels
• Serve as the key liaison between the Field Force and HQ, particularly for IT system-related matters.
• Monitor and analyze the achievement of objectives, translating insights into actionable steps to boost company performance.
• Oversee and manage the incentive scheme for our commercial network, ensuring its effectiveness and alignment with goals.
• Plan and coordinate trade activities within CRM systems, ensuring efficient field force visit optimization.

Your key responsibilities will include:

• Align the Trade Intelligence strategy across all company functions.
• Ensure timely deployment of activity cycles in collaboration with all key market stakeholders.
• Manage budget control and ensure compliance with financial guidelines.
• Present activities, post-implementation reviews, and tactical plans at various forums.
• Own and communicate the Field Force (FF) incentive scheme to the Payroll department.
• Monitor monthly field force activities, track incentive targets, and ensure target achievement.
• Ensure efficient distribution levels across all product categories, with a particular focus on New Product Introductions (NPIs) and pipeline development.
• Oversee environmental, health, and safety standards to ensure the company meets both internal and external requirements. Implement industry best standards to improve employee well-being.

What are we looking for?

• Bachelor’s degree in Business Administration, marketing or similar
• At least 3 years’ experience in a Trade-Brand Marketing team, sales force or data agency.
• Ideally, professional background in an FMCG company that has incorporated a trade channel and account management approach.

• User knowledge of content editing skills: Word, Excel, Power Point, Access, and also CRM: Power BI, Sales Force or similar
• Strong analytical background with excellent numerical skills and the ability to extract meaningful insights from complex data sets.
• Good communication and negotiation skills
• Problem solving approach with a can-do attitude
• Ability to work under pressure
• Proactive in decision making and proposals
• Strategic vision of channel and whole company
• Proficiency in English language (C1) and Portuguese, Spanish is a nice to have

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?
We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.
Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.
We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).
Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here.
If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.