Description

• Conduct thorough market research to identify trends, potential customers, and new business opportunities based on business models and demographic data.
• Work closely with management, business development, and sales teams to provide critical market insights, including tracking industry news, market triggers, and strategic accounts.
• Assist in the preparation of market analytics for events, presentations, and reports to ensure data-driven decision-making.
• Use advanced research methodologies and tools to gather and analyze data.
• Develop and maintain a detailed lead database, ensuring the accuracy and reliability of information across all CRM systems.
• Present research findings and insights to stakeholders in a clear, compelling way.
• Build a deep understanding of our target audiences, including their needs, goals, and expectations, and share this knowledge with cross-functional teams.
• Generate post-target lead analysis, including reports and dashboards for management and peer groups as requested.

Requirements

• Bachelor's degree in Business, Economics, Physics, or a related field.
• Availability for at least 50% of a full-time position.
• Experience working with CRM tools is a significant advantage.
• Strong analytical skills and proficient project management abilities.
• The ability to manage multiple tasks independently while maintaining high attention to detail.
• Excellent verbal and written communication skills in English.
• Proficiency in Microsoft Excel, Power Point, and other relevant tools for market research.
• An interest in keeping up with industry trends, market events, and strategic developments.
• Collaboration skills to effectively work with cross-functional teams, including management, sales, and business development.
• Finance and payments industry experience is a bonus, providing valuable context to market research and customer insights.