Romania Job Openings

WS Optical
Trade Marketing Specialist
Bucharest
November 22, 2024
- Defines market priorities and translates global strategy into local activities
- Develop tactics to drive qualified traffic
- Defines action plans and media campaigns
- Recruit partners to support marketing for resources we don't have
- Defines market strategy for portfolio and pricing (catalogue)
- Defines marketing co-branded investment and promotion channels
- Identifies levers and creates promotional strategies to increase sales growth
- Identifies key priorities to recruit & activate customers and increase recommendation
- Deploys education strategy and manages local KOL to influence recommendations
- Organises trade events and drives local advocacy
- Develop and coordinate ECP's boost programs (staff motivation, promotion)
- Develop internal motivation programs
- Preparing action plans for B2B activation
- Managing marketing for export markets
- Measure and report on the performance
- Regular monthly reporting for all projects and marketing acitivities
- Managing marketing investments (budget)
- Customer Service & Satisfaction– contributing to high scores on Customer Satisfaction
- Develop & execute programs to deliver on a corporate mission: “See more, be more“
- Master’s degree in marketing or business
- 5- 8 years of experience in Marketing/Trade Marketing function
- B2C & B2B understanding
- Category development experience
- External partners relations management (marketing/trade marketing/media agencies)
- Outstanding presentation skills
- Project management experience
- Collaborative style, curiosity, ability to cope with agile environment
- Fluent English and Fluent Romanian
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