Germany Job Openings

Nexi Group

Head of IS Germany Product Marketing(f/m/d)

FULL TIME

December 3, 2024

Why join us?
Think of the digital tools we use daily - from virtual shopping to contactless payments. They're shaping our future. Join us in influencing the future of digital payments in an innovative environment. With our global merger, the opportunities for personal growth and collaboration are immense.

If you join us in the role of Head of IS Germany Product Marketing, this is what you can expect from us:

Opportunity to work on one of the most transformative, innovative and digital program in Nexi
Dynamic working environment at international level

About your future role
Paa S - Payment as a Service is the new frontier of digital payments for both consumer and business customers. It means creating and marketing cutting-edge, Nexi managed digital payments products to serve both Financial Service Institutions (FSI) and not FSI, primarily Banks and Corporates.
In this pivotal role, reporting to the Head of Group IS Product Marketing, you'll lead and execute the Go-To-Market for IS products in Germany.
Your key responsibilities in this role will be:

Lead the Issuing Product Marketing for the Dach Region:
- Conducting local analysis to understand the marketplace;
- Adapting Group segmentation and targets to fit with the local marketplace;
- Analyzing competitive landscape and market trends, crafting compelling value proposition aligned with the German target audience needs;
- Adapting issuing product offering and packages to the German specificities, defining the best possible value proposition;
- Adapting pricing, assuring a positive business case for Nexi;
- Localizing product catalogue, product sheets and roadmap to fit with the local demand;
- Providing Group IS Product Marketing with inputs and request to evolve the IS product offering consistently with the German demand, by priority
- Report against required KPIs and define local ones;
- Work with legal and compliance to address German product & go-to-market related requirements.
Lead and empower a highly paced team of Product Marketing Professionals, creating accountability and result orientation.
Work with German IS sales team to execute Go-To-MKT
- Executing the sales enablement for IS products;
- Participating in the sales cycles and customer-facing meetings as a product expert;
- Co-working with prospects to match their needs with available IS products;
- Evolving the sales kit & play and sales cycle to increase conversion;
- Managing objections handling, FAQ and Do/Don’t for the IS product offering;
- Contributing in designing and executing commercial partnerships and setting up channels to scale profitable sales.
Execute the Issuing B2B Marketing in Germany:
- Designing and executing a marketing plan to generate leads for the IS product business;
- Work with the Nexi Brand and Communication team
  - to define and execute account base marketing;
  - to define and execute a plan of owned and 3 rd party events;
  - to execute any BTL / ATL aimed at increasing awareness and consideration;

What makes you the best person for this job?
As you read about the role, are you eager to learn more? If so, review the qualifications that fit you for the position. Remember, beyond your skills and experience, it's your potential that sets you up for success in your daily tasks.

Qualifications needed to be successful in this role:

Proven experience with product marketing in leading positions
Accountability and result oriented approach with a “Customer first” mindset
Business acumen and quantitative, data driven, thinking
C-level customer and stakeholders management with great communication skills
No fear of taking risks, with a strong problem solving
Strategic thinker but with an “hands on” way-of-working, as a team

Life at Nexi
Discover more about us and what it's like to be part of Nexi by visiting this page: https://www.nexigroup.com/en/people/life-at-nexi/overview/?utm_source=career-platform&utm_medium=job-openings&utm_content=standard . Learn about our values, meet our communities, and see how we are shaping the future of digital payments together.

If this opportunity resonates with you, we'd love to hear from you!
Please apply at your earliest convenience. We'll be reviewing applications continuously and closing the position once we've found the right fit. We are committed to creating a diverse culture where talents from all walks of life can feel like they truly belong.
By exploring this job opening, you're one step closer to joining us. We're excited to learn more about you!

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