• Marketing plan owner for Portugal working towards a higher ROMI on all marketing activities always aligned with Field Marketing Team Leader Iberia
• Responsible for execution of indirect marketing plan for Portugal working with key dealers to build a strong collaborations, including campaigns, product launches, events, digital tools, joint marketing planning etc.
• Engage cross functionally to plan, manage and execute dealer marketing initiatives and tools driving scale, efficiency, and increased dealer participation.
• Develop and manage campaigns on all platforms for both indirect and direct channels, such as brand, segment and product campaigns, third party partnerships, account-based marketing, print media and digital content.
• Generate local content including customer case studies, articles etc. to ensure global activities resonate with a local audience whilst capturing local trends to further drive demand to meet Marketing KPI’s.
• Localise and validate translations of marketing material received from Global Marketing for Portugal

• Coordinate and participate in direct channel exhibitions. This includes planning from start to finish and ensuring that objectives and goals are met.

• Responsible for the ordering, co-ordination, and distribution of local marketing inventory eg. brochures, POS, merchandise.

• Help build a results-oriented culture tracking and monitoring KPIs. Support in communicating marketing performance to Portugal commercial functions.

• Minimum 3 year + experience as a generalist marketeer.
• Experience in a B2B environment in a global organisation
• Experience with digital tools – CMS, CRM, Marketing Automation, Power Bi
• Fluency in English, native Portuguese
• Project Management skills with attention to detail
• Ability to work to a high standard to meet deadlines.