Brazil Job Openings
Adidas
Manager Digital Media
São Paulo
FULL TIME
November 27, 2024
Purpose & Overall Relevance for the Organization:
Today, integration between channels (wholesale & ecom) is done in separate tasks and it is not optimized to its full potential. Although Ecom & 3P (Partner Program) share the same P&L & MAEX, investing is done separately. There is no one accountable for analyzing Ecom & 3P investments in media and looking for opportunities to synchronize and improve investment return.
Digital media requires specific capabilities and Digital is growing in a very fast pace & the right media investment to support it is key for quality growth
Key Responsibilities
- Build an integrated digital media strategy & plan – coordinating efforts & investments
- Define guardrails for investments & ROAS (Together with Media Regional team)
- Share best practices, maximize & guarantee the best return on investments
- Responsible to connect and build local commercial activations
- Guarantee integration with lam media strategy, aligning local team ambitions and projects with regional team agenda capabilities
- Responsible to guarantee the global/region media guidelines
- Support the performance media strategy for the country
- Bring market/media opportunities to the digital landscape
Key relationships:
- Regional media team
- Wholesale DPC team
- Ecom analytics team
- Brazil Brand team
- Ecom In season team
- Brazil Finance team
Knowledge, skills and abilities
- Feel comfortable working in a complex and fast-paced environment
- Excellent knowledge of digital media, specially paid media and retail media
- Fluency in English and Portuguese (written and spoken)
- Great communication skill
- Building connections and relation with stake holders are key in this role
- A high level of analytical thinking, eye for detail and ability to adapt and create new processes
- Excel knowledge
Requisite Education and Experience / Minimum Qualifications
- University degree in Business administration, Marketing, Engineering, Economics or related
- 3-5 years experience in media and performance media
- Very good MS Office skills
- Industry: ideally in apparel/fashion/shoes, FMCG or media plataforms (Google, Meta)
- Exposure: sports, fashion
AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
-
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
ADIDAS CELEBRATES DIVERSITY, SUPPORTS INCLUSIVENESS AND ENCOURAGES INDIVIDUAL EXPRESSION IN OUR WORKPLACE. WE DO NOT TOLERATE THE HARASSMENT OR DISCRIMINATION TOWARD ANY OF OUR APPLICANTS OR EMPLOYEES. WE ARE AN EQUAL OPPORTUNITY EMPLOYER.
JOB TITLE:
Manager Digital Media
BRAND:
LOCATION:
Sao Paulo
TEAM:
Brand Management & Communications
STATE:
Sao
COUNTRY/REGION:
BR
CONTRACT TYPE:
Full time
NUMBER:
519782
DATE:
Nov 26, 2024
We regret to inform you that this job opportunity is no longer available as it has expired
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